Media Coverage

Sabinsa announces 10 year reforestation commitment to Pterocarpus marsupium cultivation - Nutraceutical Business Review, March 21, 2018

As stewards of traditional Indian herbs, the Sami-Sabinsa Group has added reforestation to the company’s programme of good agricultural practices

Sami-Sabinsa has entered into an ambitious plan in funding cultivation of Pterocarpus marsupium in 250 acres in the Seoni and Balaghat regions in Madhya Pradesh, India, for the next 10 years.

The cultivation will be managed by the reforestation organisation Madhya Pradesh Rajya Van Vikas Nigam Limited.

Sami-Sabinsa has long had a programme of cultivation partnership with farmers under the company’s contract farming fair trade programme, so reforestation is a logical extension of Sami-Sabinsa’s sustainability commitment.

With a view to ex situ conservation of the highly valued but neglected tree species Pterocarpus marsupium (vijaysar), this project sponsorship will ensure the plantation of more than 166,600 trees on 250 acres of forest land during the next 10 years.

This is the first attempt to conserve this high value threatened tree species in India.

Under this initiative, the land will be provided by the forest department of the state of Madhya Pradesh with the Madhya Pradesh Rajya Van Vikas Nigam performing the cultivation and maintaining the plants for a minimum period of 5 years. After 5 years the trees are self-sustaining.

Pterocarpus marsupium extracts from the Indian Kino tree have been used for control of blood sugar in Ayurveda for centuries.

The traditional Ayurvedic method of controlling diabetes involved drinking a water extract of Pterocarpus obtained either by soaking pieces of the wood in water overnight or utilising a tumbler carved from that wood filled with water.

“As our research on Pterocarpus marsupium extract confirmed traditional usage and we began to anticipate future demand for the extract, we became concerned that demand could quickly decimate available supplies,” said Shaheen Majeed, Sabinsa’s worldwide president.

“The cultivation will not only help us have a sustainable supply, but will preserve this traditional plant in India.”

Sabinsa’s proprietary ingredient extracts obtained from Pterocarpus marsupium are sold under the brand names of Silbinol and pTeroSol.


Sabinsa announces 10 year reforestation commitment to Pterocarpus marsupium cultivation - This Week India, March 22, 2018

As stewards of traditional Indian herbs, the Sami-Sabinsa Group has added reforestation to the company’s program of good agricultural practices. Sami-Sabinsa has entered into an ambitious plan in funding cultivation of Pterocarpus Marsupium in 250 acres in the Seoni and Balaghat regions in Madhya Pradesh, India, for the next ten years. The cultivation will be managed by the reforestation organization Madhya Pradesh Rajya Van Vikas Nigam Limited.

Sami-Sabinsa has long had a program of cultivationpartnership with farmers under the company’s contract farming fair tradeprogram, so reforestation is a logical extension of Sami-Sabinsa’ssustainability commitment. With a view to ex situ conservation of the highlyvalued but neglected tree species Pterocarpus marsupium (vijaysar) this project sponsorship will ensure plantation of over 166,600 trees on 250acres of forest land over the next ten years. This is the first attempt toconserve this high value threatened tree species in India.

Under this initiative, the land will be provided bythe forest department of the state of Madhya Pradesh with the Madhya PradeshRajya Van Vikas Nigam performing the cultivation and maintaining the plants fora minimum period of five years. After five years the trees are self-sustaining.

Pterocarpus marsupium extracts from the Indian Kino tree have been used for control of blood sugar in Ayurvedafor centuries. The traditional Ayurvedic method of controlling diabetesinvolved drinking a water extract of Pterocarpus obtained either by soaking piecesof the wood in water overnight or utilizing a tumbler carved from that woodfilled with water.

“As our research on Pterocarpus marsupium extract confirmed traditional usage and we began to anticipate future demand for theextract, we became concerned that demand could quickly decimate available supplies,” said Shaheen Majeed, Sabinsa’s worldwide president. “The cultivation will not only help us have a sustainable supply, but will preserve this traditional plant in India.”

Sami-Sabinsa’s proprietary ingredient extracts obtained from Pterocarpus marsupium are sold under the brandnames, Silbinol® and pTeroSol®.


Sami-Sabinsa Group to fund reforestation of Pterocarpus marsupium in India - NutraIngredients-USA.com, March 22, 2018

Sabinsa announced that it is funding a 10-year reforestation project of Pterocarpus marsupium, commonly known as Indian kino, a tree used for the company's branded extracts. Silbinol and pTerosol.

The plan will ensure that 250 acres in the Seoni and Balaghat regions in Madhya Pradesh, India, will be dedicated to over 166,600 Indian kino trees, which has been declared ‘near threatened’​​ on the International Union for Conservation of Nature’s Red List of Threatened Species​.

According to the company, this is the first attempt to conserve “this high value threatened tree species in India.”

Under the new initiative, the forest department of the state of Madhya Pradesh will provide land, while reforestation organization Madhya Pradesh Rajya Van Vikas Nigam Limited will manage cultivation and maintaining of the plants for at least five years. After this period, the trees are self-sustaining.

Tree’s use for functional benefits​

The tree has been used in South Asia’s Ayurvedic tradition as a medicine to control blood sugar by drinking a water extract of Indian kino, obtained either by soaking pieces of the wood in water overnight or utilizing a tumbler carved from that wood filled with water.

Sabinsa’s parent company Sami Labs Limited has invested in research to explore the plant’s functional health benefits. Most recently, the company funded a ​​ published in the Journal of Dietary Supplements ​supporting the extract’s blood sugar management properties.

 “As our research on Pterocarpus marsupium extract confirmed traditional usage and we began to anticipate future demand for the extract, we became concerned that demand could quickly decimate available supplies,”​ said Shaheen Majeed, Sabinsa’s worldwide president.

“The cultivation will not only help us have a sustainable supply, but will preserve this traditional plant in India.”

 


Sami-Sabinsa announces 10 year reforestation commitment to Pterocarpus marsupium cultivation - BioVoice, March 22, 2018

With a view to ex situ conservation of the highly valued but neglected tree species Pterocarpus marsupium (vijaysar) this project sponsorship will ensure plantation of over 166,600 trees on 250 acres of forest land over the next ten years

The Sami-Sabinsa Group has now added reforestation to the company’s program of good agricultural practices. It has entered into an ambitious plan in funding cultivation of Pterocarpus Marsupium in 250 acres in the Seoni and Balaghat regions in Madhya Pradesh, India, for the next ten years. The cultivation will be managed by the reforestation organization, Madhya Pradesh Rajya Van Vikas Nigam Limited.

Sami-Sabinsa says it has long had a program of cultivation partnership with farmers under the company’s contract farming fair trade program, so reforestation is a logical extension of its sustainability commitment.

With a view to ex situ conservation of the highly valued but neglected tree species Pterocarpus marsupium (vijaysar) this project sponsorship will ensure plantation of over 166,600 trees on 250 acres of forest land over the next ten years. This is the first attempt to conserve this high value threatened tree species in India.

Under this initiative, the land will be provided by the forest department of the state of Madhya Pradesh with the Madhya Pradesh Rajya Van Vikas Nigam performing the cultivation and maintaining the plants for a minimum period of five years. After five years the trees are self-sustaining.

Pterocarpus marsupium extracts from the Indian Kino tree have been used for control of blood sugar in Ayurveda for centuries. The traditional Ayurvedic method of controlling diabetes involved drinking a water extract of Pterocarpus obtained either by soaking pieces of the wood in water overnight or utilizing a tumbler carved from that wood filled with water.

“As our research on Pterocarpus marsupium extract confirmed traditional usage and we began to anticipate future demand for the extract, we became concerned that demand could quickly decimate available supplies,” said Shaheen Majeed, Sabinsa’s worldwide president.  “The cultivation will not only help us have a sustainable supply, but will preserve this traditional plant in India.”

Sami-Sabinsa’s proprietary ingredient extracts obtained from Pterocarpus marsupium are sold under the brand names, Silbinol and pTeroSol.


Sabinsa Announces Reforestation Project to Ensure Supply of Indian Kino Tree - Nutritional Outlook, March 23, 2018

Sabinsa Corp. (East Windsor, NJ) announced that it is funding cultivation of the Indian Kino tree (Pterocarpus marsupium) across 250 acres of the Seoni and Balaghat regions of Madhya Pradesh, India. The company said that this reforestation project, which will ensure that more than 166,600 Indian Kino trees, whose extract is traditionally used to help maintain healthy blood sugar levels, are planted over the next 10 years. It noted that this reforestation effort is “the first attempt to conserve this high-value threatened tree species in India.”

Pterocarpus marsupium extracts from the Indian Kino tree have been used for centuries in the Ayurvedic healing tradition as a method for controlling blood sugar levels. However, as consumer demand for traditional, herbal ingredients like Pterocarpus marsupium extract continues to grow, there is also a growing risk that industries will deplete the natural sources of these ingredients.

In a press statement from the company, Shaheen Majeed, president, Sabinsa Worldwide, explained why Sabinsa’s initiative comes at the right time: “As our research on Pterocarpus marsupium extract confirmed traditional usage and we began to anticipate future demand for the extract, we became concerned that demand could quickly decimate available supplies. The cultivation will not only help us have a sustainable supply, but will preserve this traditional plant in India.”

The company has long been committed to notable sustainability efforts, such as its existing contract farming program through which the company seeks to establish fair trade practices with local farmers. Through this program, Sabinsa not only provides the farmers with seeds and teaches them how to farm crops using new technologies and methods, it also guarantees that farmers are paid a set price for a growing season, regardless of the output. Now, the company says that the reforestation project is the logical next step in its sustainability efforts.

The reforestation organization Madhya Pradesh Rajya Van Vikas Nigam Ltd. will perform the cultivation and maintenance of the plants for a minimum of five years, after which time the Kino trees should be self-sustaining. The land will be provided by the forest department of the state of Madhya Pradesh. 

Sabinsa currently offers two ingredient extracts obtained from Pterocarpus marsupium, Silbinol and pTeroSol, both of which the company says support blood sugar management.


Sabinsa Commits to 10-Year Forestation Plan to Save Tree Species - WholeFoods Magazine, March 24, 2018

The Sami-Sabinsa Group has long been involved with sustainable agricultural practices. As stewards of traditional Indian herbs, the company wants to ensure that the highly valued but neglected Pterocarpus Marsupium (vijaysar) tree series continues to survive. Pterocarpus marsupium extracts from the Indian Kino tree have been linked to the control of blood sugar in Ayurveda for centuries, the company says.

As a result, the company has committed to funding a ten-year reforestation program for more than 150,000 trees on 250 acres in Madhya Pradesh, India. The reforestation organization Madhya Pradesh Rajya Van Vikas Nigam Limited will manage the cultivation.

This is the first attempt to conserve this particular species of tree, company officials say.

Under this initiative, the land will be provided by the forest department of the state of Madhya Pradesh, with the Madhya Pradesh Rajya Van Vikas Nigam performing the cultivation and maintaining the plants for a minimum period of five years. After five years the trees are self-sustaining.

The traditional Ayurvedic method of controlling diabetes involved drinking a water extract of Pterocarpus obtained either by soaking pieces of the wood in water overnight or using a tumbler carved from that wood filled with water, company officials say.

“As our research on Pterocarpus marsupium extract confirmed traditional usage and we began to anticipate future demand for the extract, we became concerned that demand could quickly decimate available supplies,” said Shaheen Majeed, Sabinsa’s worldwide president. “The cultivation will not only help us have a sustainable supply, but will preserve this traditional plant in India.”

Sabinsa’s proprietary ingredient extracts obtained from Pterocarpus marsupium are sold under the brand names Silbinol and pTeroSol.

In a recent published study in the Journal of Dietary Supplements, researchers found that Pterocarpus marsupium extracts manufactured by Sami Labs (the manufacturing arm of Sabinsa Corporation) lowered blood glucose and HbA1c levels, increasing the levels of the hormone insulin in diabetic rats, as WholeFoods reported.

 

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